With over 2 billion users, WhatsApp is now officially the most used messenger/chat platform you can get to see around. But far from just numbers, WhatsApp users are like the most active internet application users. With these facts, opportunities lie for business owners and ambitious individual looking to maximise their reach and results from the popular messaging/messenger app but not without some forms of restrictions.

While WhatsApp currently restricts broadcast message to only 256 contacts (per group), Bulk Messaging Tool allows you to send unlimited messages to unlimited users. Not only that, you can also send an attachment (such as photo, video, doc) with a text message to as many WhatsApp users/contacts at a go.

Is WhatsApp bulk messaging better than bulk email/marketing?

Well, WhatsApp is fast becoming the major marketing channel over email. Attitudes are changing, as the majority’s responsiveness to email is becoming colder and slower, but there are other issues with email getting bounced, going spam folder, and more. WhatsApp makes your campaign delivery and engagement seamless.

How about Delivery Rate?
No means of communication guarantees a 100% percent delivery rate; email gets bounced, SMS gets stuck as a result of the "do-not-disturb" rule imposed on mobile network providers. Certainly, WhatsApp gives the very assurance for complete and total delivery of your messages over any other means of messaging.